Devaluing the practice of sniping auctions
eBay has developed a serious problem with sniping; the current response is to develop a better sniper. I propose a revision to the end-of-auction process, such that sniping becomes pointless.
Sniping is the art of registering a slightly higher bid five seconds before the end. It's a new thing in auctions; in most real-life auctions, a snipe bid results in the opportunity for a counter-bid; on eBay, a snipe bid can take advantage of the timeline and win.
Introducing a counter-bid opportunity into nearly-closed eBay auctions, then, might counter the problems introduced by sniping.
When a snipe bid is placed, a few seconds before the end of the auction, extend the auction slightly; provide a short period of time for counter-bids to be registered. Limit the bidding to those who previously bid on the item -- after all, the auction's closed at this point.
Each time a counter-bid is placed, extend the auction by a short period of time. This gives the bidders who've participated in the auction a chance to recover from a snipe bid, while keeping the auction closed to new bidders.
One possible scenario that could result from this is the death of snipe bidding: what's the point in sniping, when they can just outbid you? The act of sniping itself creates an opportunity for the snipe to fail; when you provide the other bidders a chance to beat your price, the value in sniping begins to fade, somewhat.
You could add restrictions on counter-bids, if you liked. If you post a counter-bid that fails, no more bidding for you until someone else beats the current bid; then you can try again. This would prevents malicious price inflation, while limiting the counter-bid process to active, interested bidders.
The end effect is to circumvent sniping entirely, to make it an ineffective way to bid. That'd be nice to see; I haven't purchased anything from eBay in over a year because of sniping. Perhaps they'd get some other disillusioned customers back, too.
Update: One possible solution would be to mask the highest bid towards the end of the auction, such that people could see what had been bid recently, but couldn't see the maximum to snipe it — or to make intelligent pricing calls. It's an interesting theory.
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